Herschell Gordon Lewis

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Direct Mail Copy that Sells!

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On the Art of Writing Copy

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Catalog copy that sizzles

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How to Make Your Advertising Twice as Effective at …

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Sales Letters That Sizzle : All the Hooks, Lines, a …

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Effective E-Mail Marketing: The Complete Guide to C …

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Herschell G. Lewis on the Art of Writing Copy

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Power Copywriting: Dynamic New Communications Techn …

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Two Thousand Maniacs

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World's Greatest Direct Mail Sales Letters (NTC Bus …