Salt Sugar Fat: How the Food Giants Hooked Us

Resumen

1 NEW YORK TIMES BESTSELLER Every year the average American eats thirty three pounds of cheese and seventy pounds of sugar Every day we ingest 8 500 milligrams of salt double the recommended amount almost none of which comes from the shakers on our table It comes from processed food an industry that hauls in 1 trillion in annual sales In Salt Sugar Fat Pulitzer Prize winning investigative reporter Michael Moss shows how we ended up here Featuring examples from Kraft Coca Cola Lunchables Frito Lay Nestle Oreos Capri Sun and many more Moss s explosive empowering narrative is grounded in meticulous eye opening research He takes us into labs where scientists calculate the bliss point of sugary beverages unearths marketing techniques taken straight from tobacco company playbooks and talks to concerned insiders who make startling confessions Just as millions of heavy users are addicted to salt sugar and fat so too are the companies that peddle them You will never look at a nutrition label the same way again Praise for Salt Sugar Fat A remarkable accomplishment The New York Times Book Review Michael Moss has written a Fast Food Nation for the processed food industry Burrowing deep inside the big food manufacturers he discovered how junk food is formulated to make us eat more of it and he argues persuasively actually to addict us Michael Pollan If you had any doubt as to the food industry s complicity in our obesity epidemic it will evaporate when you read this book The Washington Post Vital reading for the discerning food consumer The Wall Street Journal An exactingly researched deeply reported work of advocacy journalism The Boston Globe NAMED ONE OF THE BEST BOOKS OF THE YEAR BY The Atlantic The Huffington Post Men s Journal MSN U K Kirkus Reviews Publishers Weekly 1 NEW YORK TIMES BESTSELLER WINNER OF THE JAMES BEARD FOUNDATION AWARD FOR WRITING AND LITERATURE Every year the ave