The Fall of Advertising and the Rise of PR

non-fiction by Al Ries

Blurb

The Fall of Advertising and the Rise of PR is a book by Laura Ries and Al Ries.

First Published

2002

Lovers also Liked

引爆流行

马尔科姆·格拉德威尔

Shadow of the Almighty: The Life and Testament of Jim Elliot (Lives of Faith)Copy

Shadow of the Almighty: The Life and Testament of J …

Elisabeth Elliot

A Technique for Producing Ideas: The Classic on Creative Thinking

A Technique for Producing Ideas: The Classic on Cre …

詹姆斯·韦伯·扬

Confessions of an Advertising Man

Confessions of an Advertising Man

大卫·奥格威

Then We Set His Hair on Fire: Insights and Accidents from a Hall of Fame Career in Advertising

Then We Set His Hair on Fire: Insights and Accident …

Phil Dusenberry

Crystallizing Public Opinion

Crystallizing Public Opinion

爱德华·伯内斯

All-American Ads 40s

All-American Ads 40s

Jim Heimann

Growth Hacker Marketing: A Primer on the Future of PR, Marketing, and Advertising

Growth Hacker Marketing: A Primer on the Future of …

Ryan Holiday

Captains of Consciousness

Captains of Consciousness

Stuart Ewen

Rocking the Ages: The Yankelovich Report on Generational Marketing

Rocking the Ages: The Yankelovich Report on Generat …

J. Walker Smith

←
1
2
→