Business Studies: AS and A Level (Cambridge International Examinations)
por Peter Stimpson
Resumen
The distinctive feature of this book is the international perspective it adopts on business. Very few businesses today operate in a narrow national marketplace and students are therefore encouraged to look at business organisations and business decisions from an international viewpoint. • Essential material for understanding Business Studies principles and techniques. • Activities and case studies based on actual businesses. • Includes examination-style questions.
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